May 24, 2025
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Getting up early at 4.45 is no longer an exclusive prerogative of monks, soldiers or confused Gauls. It is the secret weapon of billionaires that believe that this hour, halfway between the last dreams of ordinary mortals and the first dawn, is the key to power, mental clarity and, simply … the domain of the world. But what really happens to your brain when you wake up before five in the morning? Just your body whispers to you “Why are you doing this?” So why do the richest people in the world get up in the morning?!

Why do the richest people in the world get up at 4:45 in the morning?! While most of the world still dreams of a holiday in the Maldives (in the economic class, of course), the most successful have already completed a five kilometer race, read two chapters of a book and sent 27 e-mails, five of which to themselves, for a dose of productivity. Tim Cook He gets up at 3:45 (probably before Siri is ready to speak), Richard Branson at 5:45, Michele Obama And swears on the silence of the morning hours as a new form of meditation. Is this the new formula for success or just torture in pajamas with a slight smell of coffee?

Because the richest people in the world get up at 4:45 in the morning: get up early as a strategic attack on the day

If you’ve ever wondered what people like Tim Cook (Apple), Jack Dorsey (ex Twitter and Square), Oprah Winfrey and Richard Branson, are in common, the answer is very simple: they get up when most people are just thinking if they would get up or not.

According to a research by Thomas C. Corley, almost 50% of the millionaires get up at least three hours before the start of the working day (resource). Why? Because the morning silence offers them a free space to concentrate, practice and prepare mentally for the day, without e-mails, notifications and the tosaerba of the neighbor at 7:00.


Why do the richest people in the world get up in the morning, or so early?! What effects does it have on the brain to wake up early?

At this point the science is more reliable than your morning alarm clock. Research shows that getting up before the sunrise has a positive effect on memory, mood and cognitive abilities. And yes, there is less that annoying “sleep fog” that makes you replace the toothbrush with the deodorant in the morning.

Effect on the brain Description
Improvement of concentration Reduction of sleeping of sleep, increased concentration
More energy Waking up soon is associated with a better sleep and a feeling of freshness.
Greater mental clarity Alignment with the natural circadian rhythm
Meno stress Exercise and meditation in the morning lower cortisol levels

Your body naturally increases its activity between 6 and 8 in the morning. cortisol level – A hormone that prepares you for the reaction of “attack or escape”. So why not take advantage of this opportunity to do some yoga instead of frantically looking for the snooze button of the alarm clock?


Foto: Jan Macarol / Ai Art

The psychological power of the “battle of five”

Getting up at 4:45 is not just a physical discipline: it is an inner manifesto, a mini-rock against mediocrity. When you stand in front of the world, you don’t have one day happeningyou You believed. It offers a sense of control, freedom and the opportunity to start calmly, with a diary, a book or simply a little precious silence (read: another expressed without distractions).

Many successful people, from Oprah to Howard Schultz (Starbucks), exploit the morning for introspection and strategic vision. Because if you don’t think of at least one idea a day looking at the scent of your morning coffee, you really combined a mess.

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And a psychological bonus: distinguishing itself from the rest of the world creates a sense of competitive advantage. In an activity in which every click and every “sent from my iPhone at 5:03 in the morning” counts, this is not a recently company.

It is not for everyone, but it can change life

Let’s not pretend: it is not for everyone. The nightmbuli are probably already immersed in google searches to “wake up soon it hurts health?” But if you want to move on to a “high -performance” lifestyle, this habit offers you a combination of: more energy, less stress, better concentration and … less guilt.

Richard Branson says that waking up soon allows him to “fly around the world” and does not refer only to a hot air balloon flight. If he manages to wake up before the sunrise on a private island, perhaps you can open your eyes on Vič at 4:45.

Conclusion: placebo or the road to success?

Waking up early at 4:45 is not a new age fashion, but a ritual with proven effectiveness. It brings you more concentration, less stress and space for mental lucidity before even the world tells you “good morning”. Perhaps it does not guarantee millions, but it is very close to a mental and physical superpower.

And even if nobody says that you will become a billionaire by waking up at 4:45 in the morning, well, nobody says this either. NO desires. Your alarm clock, your choice.



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